Does anyone know any other great strategies on how to sell or market their commercial properties?

In Selling Property - Asked by michael h. - Aug 17, 2011
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Answer(s)

James G.
Hamilton, WK

Depending on the type of Commercial Property and the level of debt. I used to use rent holidays and the odd vehicle as an incentive.

Aug 18, 2011
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Chris R.
Broker/Agent
Denton, TX

Know the competing properties all around you - price your property aggressively - if it needs some sprucing up - get it done, increase the commission to the selling broker to where it will attract brokers to sell your property. Bonus to selling agent can work - be creative.

Aug 27, 2011
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Jordan H.
Broker/Agent
Columbia, SC

Is it a distressed asset?
If so, CCIM has a very good course, CI 411/REM 845 Managing and Marketing Troubled Assets, where there can be found great BPO forms and a AMDP (Asset Management Disposition Plan) form which can both be helpful to a seller of troubled assets.
Either way, call other property owners of similar properties in your market and see if they are in a position to invest. The majority will not be in a position to make acquisitions but there's always someone with money to invest (that being said, he is usually the one that will pay the least). That being said, you first need to maximize your current and future income with strong lease negotiations to make the investment more attractive.

Sep 12, 2011
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Al G.
Mahwah, NJ

Michael,
You need to define your target market. Who is the most likely buyer/user of the property. Is the property an investment property with an income stream and existing tenant(s), a vacant property in good shape that would work for a business owner (office/retail), or a redevelopment site that and owner/developer would be interested in. Once you have defined your target market, you can then put together the appropriate marketing plan.
What type of property is it?
Ken Fioretti
Crossroads Companies

Jan 9, 2012
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